I was first licensed in Rochester, New York in 1996. I remember receiving a paper memo from my mentor about what tools I'd need to start my career. Just the fact that it was a paper memo speaks volumes. Among the things needed:
- Beeper
- Voicemail account
- 3-ring binder
- Plastic sleeves for the listing presentation
- Day planner
- Copy of "List More, Sell More" by Jerry Bresser
- Cassette player for training tapes
- A photo of myself saved on a floppy disc for cards and brochures
- Atlas map
The office would provide all MLS forms, a dedicated fax number, and post it notes for phone messages. I had my own section in the message carousel at the front desk.
AOL arrived in the office in 1997, when a PC replaced the MLS idiot terminal- listings now had a photo!! I chose the screen name JPHILIP as a lark- I hated my first initial/middle name setup inflicted by my parents. It was my first email address and I still have it today. The conventional wisdom at that time was to not devote too many resources to web pages or Internet marketing because it was an unknown commodity. I was approached by someone selling websites to get one, but all I did was pay $50 and register jphilip.com. My girlfriend at the time asked why, and I said jokingly that I thought I better get it before someone else did. If I only knew the headache getting jphilip.net would be a few years later.
By 1998 I had my own PC and could work from my apartment, to the consternation of my manager. I had an analog cellular phone and a voicemail hotline tree with 15+ extensions for property descriptions of my listings. I added Microsoft Word (not Office- Word.) to my tool box. I retired my beeper and voicemail accounts. CDs replaced cassettes.
Today, a new agent would have a far different list of tools needed to begin their business. These are the things a new licensee should have to begin their career:
- A smart phone with blue tooth
- A laptop with a wi-fi card
- A dedicated website with an IDX home search
- An Active Rain account, a Twitter account, a LinkedIn profile, and a Facebook business page
- A Gmail account with Google Docs and other Google business solutions, such as online photo and graphic storage.
- Full online organization so what used to be on Outlook is now in the Cloud- calender, planner, events, contact database, and a robust RSS reader for news, blogs, and Google alerts.
- GPS
- Copy of "List More, Sell More" by Jerry Bresser
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